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Quick tips for scoring B2B leads with MultiView’s lead gen expert – Andrew Kretzschmer

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By Andrew Kretzschmer, Director of Sales Operations at MultiView There are a few simple pointers to always keep in mind when analyzing site visitors for inbound leads. The first step is to identify your target B2B customer. Start with these firmographics: What kinds of companies am I targeting online? How many employees do they generally have? What revenue […]

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