Sandwich Marketing
When everything gets boiled down the objective of marketing campaigns and advertising is simple, generate enough interest in your product or service to bring the consumers of your campaign to a point...
View ArticleGoing digital with your sales pitch
The majority of decision makers are familiar with what a traditional media sales call involves. In a traditional sales call, a rep simply presents subscriber demographics and then asks the client whom...
View ArticleTips for Overcoming Objections in the Workplace
Many workplace leaders might remember those defining moments on their youth sports teams. They recall those opportunities where they could have taken a shot for the winning goal, or fallen back from...
View ArticleYour Silent Salesman
And this content can all be consumed from the comfort of your office, your airplane seat or your living room.
View ArticleEmma Fitzpatrick shares 3 powerful new ways your business can use social media
But this year social media should be more than just an outlet for your business's marketing messages. Read on to learn three new ways your business can use social media.
View ArticleThe best sales people don’t sell; they help people buy
At times, sales representatives are stereotyped as only concerned with the end result, the sale, and not the client’s decision-making journey. The best sales people take their client’s wants and needs...
View Article6 tips for handling difficult clients
By Mariama Holman and Kate Buhr At one point or another, everyone runs into a challenging client. They are rude, demanding, curt, and maybe even curse over the phone. Here are a few quick tips for...
View ArticleB2B best practices for ILS with MultiView Targeted Campaign Account Manager –...
By Tyler Huckabee, Targeted Campaign Account Manager at MultiView Learn how to gain more inbound leads with ILS To effectively utilize ILS, it needs to be placed on the company website as well as...
View ArticleQuick tips for scoring B2B leads with MultiView’s lead gen expert – Andrew...
By Andrew Kretzschmer, Director of Sales Operations at MultiView There are a few simple pointers to always keep in mind when analyzing site visitors for inbound leads. The first step is to identify...
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